We all face it as communicators: the constant feeling of being overwhelmed by the ‘too much’ of it all. Being bombarded daily by email Facebook, Twitter, Instagram, LinkedIn, RSS feeds, FourSquare check-ins, and a plethora of other requests and channels for us to monitor is just a regular day-in-the-life. Add to this the new channels … Continue reading »
Reblogged from krywosa.com: It’s no secret my favorite blog recently is Social@Ogilvy. In the latest post on graph search, they explain the key to winning in this new functionality: “Brands will need to establish relationships with their fans, and cultivate those relationships through two-way dialogue, in order to give the fans the opportunity to become … Continue reading »
We’ve all heard about Facebook’s introduction of graph search this week, correct? Instead of recapping the bazillion articles criticizing, praising or questioning what could be a boon for Facebook, let’s discuss why this should not affect whatever you’re doing with Facebook – or any other web based content – currently. 1. Create Great Content. This … Continue reading »
